Geléia Opens at Trinoma

Check out the candy-scented jelly goodness at the Geléia shoe store in Trinoma.

See the fresh interiors of Geléia. Click for more photos.

"Jelly" shoe store Geléia (meaning "jelly" in Portuguese) opened recently in Trinoma in Quezon City. The store promises to carry the largest selection of the Melissa footwear brand in the Philippines. Melissa is know as one of the world’s most renowned manufacturer of jelly shoes and has been around for more than three decades.

See the latest Melissa styles available at Geléia. Click for more photos.

Geléia carries all sorts of Melissa styles and designs from flip flops (starting at P1,599) to collaboration designs (Vivienne Westwood collaborations range from P4,599 to P5,999). The brand targets women who love fashion but still prioritize comfort. Among the latest styles released this August are the Hoop (P2,895), Magic (P3,250), Marine II (P2,895), Royale (P2,895), and Vivienne Westwood + Melissa Ultragirl (P4,599) syles. Swarovski-studded styles are also available and can go as high as P12,950.


The Melissa brand, sold by Geléia, takes pride in being fashion-forward, fresh (with candy scent), and creative. Besides Vivenne Westwood, there are also other colaborations from designers such as Jean Paul Gaultier, Karim Rashid, and Zaha Hadid. Melissa’s parent company, Grendene, also strives to be eco-friendly by recycling all its waste materials.


Geléia is at 2/F Trinoma (near the Mindanao Wing). Tel. No. (02) 901-1619. Email:

Photos courtesy of Geléia. To see more styles from Geléia, visit their official Facebook page. To see the latest Melissa designs, click here.

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