New Tourism chief asks Pinoys to "sell" PH on FB, Twitter, Multiply; talks about "secret" strategy

New Department of Tourism chief recently revealed how exactly we can help promote our "Chickenjoy" country.

DOT Secretary Ramon Jimenez believes we "deserve a visit from the world


New Department of Tourism Secretary Ramon Jimenez recently revealed how exactly we can help promote our "Chickenjoy" country. Jimenez is known for saying that the Philippines should be "as easy to sell as Chickenjoy."


In his one-on-one interview on GMA News TV's State of the Nation, Jimenez said, "Believe in the beauty of your country. Sell it at every turn. Sell it on Facebook, on Twitter, on Multiply. Talk about your country because we deserve a visit from the world."


But, in when asked by State of the Nation host Jessica Soho about the strategy he will use in boosting tourism, Jimenez merely said, "We have to develop an appetite for competition. Now, why didn't I answer you when you said, ’Ano ho ang ating kampanya?’ Kasi po kung talagang mag-co-compete ka, sikreto ang kampanya mo."



Well, come to think of it we don’t exactly know how Chickenjoy is cooked.


In any case, Jimenez fired off another one-liner during his interview: "We deserve a visit from the world." (Hopefully, the rest of the world feels the same.)


For more on this story, log on to GMA News Online to read the full transcript of DOT Secretary Ramon Jimenez’s interview on State of the Nation.

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