(SPOT.ph) While pet ownership in the Philippines has increased over the years, not all cats and dogs are blessed to have loving and caring families. There are those that are abandoned on the streets or thrown out by puppy mills and pounds. Other strays, unfortunately, just increase in number, especially when not neutered or spayed. In an effort to protect stray cats that have found a home around the streets of Robinsons Malls, Robinsons Malls Happy Pets Club partnered with Animal Kingdom Foundation for their rehabilitation and rehoming. This project starts at Robinsons Magnolia in Quezon City.
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The joint initiative involves a sustainable program that leads to the adoption of community cats under Happy Pets Club's (HPC) The Gift of Furever campaign. Expenses, including the cats' food, laboratory tests, medications, spaying or neutering, and vaccination, are shouldered by Robinsons Malls; while Animal Kingdom Foundation (AKF) provides expert guidance and support as well as staff training on the proper handling of these animals.
"AKF’s partnership with Robinsons Land Corporation is one of our efforts to bring a better tomorrow for the animals. Improved community awareness and involvement bring about that change in human behavior in the way each and everyone treats animals. Let us all remember that animal welfare is everyone's responsibility and we should work together in creating a safe space for them," AKF Program Director Attorney Heidi Caguioa said.
"The partnership between Robinsons Malls and AKF strengthens our commitment to responsible pet parenting and to providing support to the communities that we serve. The alliance with a reputable advocacy group like AKF will help us create more positive changes with lasting impact for animal welfare in particular and for the society in general," Joel S. Lumanlan, Robinsons Malls VP for Operations and Marketing, added.
HPC, which was established in 2015, was able to achieve a 91% adoption rate through its Gift of Furever Home program in 2022. Other pet programs include the free spay and neuter service called Snip 'en Snap, free vet consultation called Pet Konsulta, and an anti-rabies vaccination drive called Pet Bakuna. To date, HPC operates 21 pet parks at Robinsons Malls nationwide.