Celebrities who smoke to star in Philippine Medical Association’s anti-smoking campaign?

Inquirer.net reports that the Philippine Medical Association (PMA) wants to tap entertainment icons as "role models" against tobacco use. Dr. Mike Aragon, head of the PMA media affairs group, said they plan to feature celebrities "since they have a "larger following than doctors."

Inquirer.net reports that the Philippine Medical Association (PMA) wants to tap entertainment icons as "role models" against tobacco use. Dr. Mike Aragon, head of the PMA media affairs group, said they plan to feature celebrities "since they have a "larger following than doctors."

 

The idea came about after the PMA, an organization of practicing doctors in the country, issued a statement criticizing the October issue of YES! magazine, which featured actress Nora Aunor on the cover with a cigarette in her hand. The PMA also cited the cover of Rogue magazine’s October issue, which showed Anne Curtis also holding a cigarette.

 

According to the report, the PMA wants to tap Aunor and Curtis for their anti-tobacco campaign. Aragon said that running priest Fr. Robert Reyes, a PMA volunteer, had already talked to Aunor late last week. Aunor reportedly gave her commitment to quit smoking "in due time" and to personally campaign for the group’s cause.

 

In this light, the PMA has offered "to extend professional help to aid the veteran actress" in kicking the habit. Perhaps, the group thinks that having someone who is in the process of kicking the habit would be more effective. As Aragon said, "Smoking cessation is really hard, anyone who decides to quit smoking really needs help."

 

Morever, the Inquirer.net report revealed that there are 17.3 million smokers among the Philippines’ 90 million population. Moreover,  a  survey conducted by anti-smoking group HealthJustice Philippines showed that 33.7 percent of 435 students from eight public high schools in Quezon City can go through three to 10 cigarette packs a month-28 percent could finish one to three packs, while 20 percent could smoke 10 packs a month.

 

For more on this story, log on to Inquirer.net.

 

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