You Can Now Wear Isko Moreno's Vocab on a Cool Tee
Team Manila designed a shirt inspired by the Mayor's lingo!
(SPOT.ph) Manila Mayor Isko Moreno has been very visible on our social media feeds lately, particularly for his efforts in cleaning up Manila streets. In fact, Facebook Live videos of him taking down barracks and destroying confiscated video karera machines have been shared thousands of times. Because we've been seeing a lot from the newly elected Mayor online, people have been noticing his choice of words like "laway-laway," which means "warning" to "etneb," which is "bente" uttered backwards.
Local lifestyle brand Team Manila picked up on his unique lingo and decided to design a shirt that's dedicated to Moreno's intriguing vocabulary. Say hello to the Iskonaryo.
"After Mayor [Isko Moreno] started making his Facebook Live videos, we in the studio started talking about the Manila clean-up," shares Jowee Alviar, Co-Founder and Creative Director of Team Manila. "What mayor was doing is really aligned with Team Manila's vision of inspiring a better Manila." When asked how they decided to come up with the shirt design, Alviar shared that they "picked up [Moreno's] unique and funny way of talking and translated into a T-shirt design called Iskonaryo."
The T-shirt comes in different colors: white, maroon, and navy blue. They feature words like etneb, takwarents, yadba, wakali, and more. Check it out:
Alviar also tells us the story about their photo with Moreno: "We created a prototype and posted it in Team Manila's Instagram. The response was amazing and it even ended up being seen by the councilors of Manila and they forwarded it to Mayor Isko," he shares. The next day, we got invited to Manila City Hall for a courtesy call."
When asked about their interaction, Alviar shares that they expressed their support for the mayor's clean-up of Manila and that they are "looking forward to contributing our design and branding knowledge to echo the message of the mayor."
Alviar also shares with SPOT.ph that the mayor was very pleased with the design and even started giving ideas for shirt designs! How cool is that?
The Iskonaryo T-shirts are available for P695 each online.
For more information, log on to Team Manila Lifestyle's Facebook page.