This Perfumed Bath Collection is Our New Favorite Thing in the World

We've never felt more fabulous and feminine.

 Earlier today, women all over the country woke up to a setting like no other--beautiful floral backdrops and life-sized installations chock-full of eye-catching deep purple blooms. The city was set abloom with gorgeous flowers that evoked a captivating fragrance and feel.

And as if the glory of such a transformation were not enough, celebrities Solenn Heusaff, Isabelle Daza, and Kelsey Merritt were spotted floating around the metro to get a glimpse of the city abloom.

All this heralded the arrival of none other than LUX, the global iconic beauty brand. Crafted by fine fragrance experts from New York, London, and Paris, the New LUX Perfumed Bath Collection allows women to bathe with perfume every day.

Combining both art and science, master perfumers crafted LUX with the bold, and unabashedly feminine woman in mind. With the black orchid at its core, LUX Magical Spell weaves a fragrance that celebrates femininity.

It enchants with notes of Juniper Oil, dark woods, golden amber, and vanilla bean. Formulated with Fragrance Pearls, LUX Magical Spell infuses skin with up to eight hours of lasting perfume.

The NEW LUX Perfumed Bath Collection is available in both perfumed body washes and bar soaps. Take your pick from Magical Spell, White Impress, Soft Touch and Love Forever--fragrances that are meant to make a woman feel fabulous and feminine.

Feel the ultimate fragrance bloom with the NEW LUX Perfumed Bath Collection! To know more about it, visit and like them on 

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