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Japanese-Style Donut Chain Daykey Donut Opens First PH Branch in BGC

See what all the hype—and the long lines—are about.

Jerni Camposano-Gomez

by Jerni Camposano-Gomez

Published on Jul 9, 2026

Photos courtesy of Daykey Donut Philippines (Instagram).

(SPOT.ph) Here's a-nama-zing news for fans of Japanese-style nama donuts: the wait is finally over! Daykey Donut has officially landed in the Philippines by way of BGC, allowing residents and regulars to experience these viral doughnuts that have won over dessert lovers in Japan with their famously fluffy texture and rich, creamy fillings.

If you've spotted a long queue on the upper ground floor of Uptown Mall, chances are people have been lining up for Daykey Donut's melt-in-your-mouth nama donuts, and for good reason. Freshly made, pillowy soft, and generously filled, these sweet treats are every bit worthy of the hype—and they often sell out before the day ends.

Must-try Nama Donuts from Daykey Donut

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Talk about fresh! If you like a fluffier donut, Daykey seems to be the one to beat. Photo: Courtesy of Daykey Donut Philippines (Instagram)

Although Daykey Donut has only just opened (June 27, to be exact), demand has already been overwhelming. In fact, the store announced in a July 6 post that customers are now limited to three orders per person per day to give more people a chance to enjoy its sought-after nama donuts. If that's not proof of how popular these fluffy donuts have become, we don't know what is.

Inspired by Japan's beloved nama donut, Daykey reimagines the classic doughnut with pillowy-soft brioche dough and generous, cream-filled centers. The term “nama,” which means "fresh" in Japanese, refers to the doughnut's incredibly soft, airy, and moist texture.

Here are some of them that you should try:

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Classic, Dubai Chocolate, Matcha, and Strawberry are just some of the variants you're sure to love. Photos courtesy of Uptown Bonifacio (Facebook).

There's a reason the Custard Donut (P150) is a classic—and if it's your first time trying Daykey Donut, this is the perfect place to start. They've also put their own spin on a past trend with the indulgent Dubai Chocolate Donut (P260).

Since nama donuts trace their inspiration to Japan, it only feels right to pair them with one of the country's most iconic flavors, so get the Matcha Donut (P190) if you can. But arguably the cutest of the bunch (for now) is the luscious Strawberry Donut (P210) that’s bursting with tart-sweetness.

Other crowd favorites include Nama Chocolate, Banana Chocolate, Pistachio, Tiramisu, and Salted Egg Yolk Chicken Floss. Whatever you choose, you'll likely leave already planning your next visit.

Daykey Donut is located at the Upper Ground Floor, Uptown Mall, BGC. For more information, visit their Facebook or Instagram page.

Jerni Camposano-Gomez

Jerni Camposano-Gomez is a toughie with a marshmallow heart. She believes in romanticizing one’s life and finding magic in the little things—whether through travel, K-drama binges, or the perfectly imperfect moments of motherhood.

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