Get instant 3D product info with one scan via P&G’s Virtual Quest mobile app

Score yourself helpful consumer information, exclusive content, and promo alerts with just one scan.


( Procter & Gamble has launched the P&G Virtual Quest Augmented Reality (AR) mobile application, an app designed to bring the way you access information to a whole new level. This innovation, inspired by Ariel Stainlift with 3D technology, which goes beyond the fabric's surface to eliminate deep-seated dirt and stains, aims to make information gathering a virtual and 3D experience.


The Next Level Augmented Reality app, in line with P&G's mantra of "Touching Lives, Improving Life," allows you to view P&G product information with just one scan using your camera phone. Scan images from P&G product packs, shelves, and print ads on your next trip to the supermarket and you will see hologram logos and TV commercials. You may also be redirected to a website where you can access more information. This P&G innovation uses highly sensitive image recognition technology to bring you a complete 3D experience. P&G Virtual Quest also offers exclusive content and acts as a tool for you to join promos, ensuring you'll make informed consumer choices and get more value for your money. Download this app for free by logging on the Android Market



The introduction of the P&G Virtual Quest app coincides with the launch of the Ariel Scan,Watch and Win Promo, which runs until February 10. Those interested to join only need to download P&G Virtual Quest and use it to scan Ariel 3D Stainlift logos found in Ariel packs and materials. An Ariel commercial will then be shown followed by a numeric code. Submit the code by verifying your app user information and get a chance to win a Sharp fully automated washing machine. Only five entries-each with its own unique code-are allowed per day. A participant can only win once in the entire duration of the promo. Daily winners will be selected during the weekly draws.

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