Preview teams up with Parisian Shoes and Bags and celebrity endorser KC Concepcion to produce a mini magazine
Preview magazine together with Parisian Shoes and Bags and celebrity endorser KC Concepcion fly to Paris, France to produce the very first Preview Escape, a mini-magazine showcasing the brand's latest collection.
(SPOT.ph) Preview magazine traveled to the City of Lights for a three-day photoshoot in partnership with Parisian Shoes and Bags and celebrity endorser KC Concepcion. Renowned photographer Mark Nicdao together with Preview Creative Director Vince Uy, Fashion Director Daryl Chang, Makeup Guru Lala Flores and Preview Creative Solutions Managing Editor Roana Capaque all collaborated to glam up and capture KC wearing the latest offerings from the brand's holiday collection.
The Preview Parisian Escape was a brainchild of the magazine's Creative Solutions team that the SM brand immediately picked up. "Parisian as a brand dreamt of having a fashion campaign shoot in Paris. With the launch of our brand ambassador, KC Concepcion, who is very much familiar with the lifestyle in Europe, it was a no brainer on our end that a Holiday campaign in Paris would be perfect and Preview made this dream come to reality. It was an excellent collaboration to have a holiday look book with a fashion authority magazine," says the brand.
Two lucky readers of Preview, Chinny Palmares and Francis Maypa, were given a chance to travel for free with the group and witness the behind-the-scenes of a fashion magazine's shoot.
Check out the behind-the-scenes photos!
Makeup Artist Lala Flores retouching KC Concepcion's makeup before another take
The Preview Parisian Escape team (from left to right) Preview's Fashion Director Daryl Chang, Creative Solutions Managing Editor Roana Capaque, Creative Director Vince Uy, KC Concepcion, Parisian Shoes and Bags' Felanie Lim, Parisian Shoes and Bags' Naomi Monzon, Summit Media's Key Accounts Director Regie Uy, Viva's Margareth Lim, Winners Francis Maypa and Chinny Palmares and Makeup Artist Lala Flores
Parisian Shoes and Bags' Felanie Lim and Naomi Monzon with celebrity endorser KC Concepcion at the Paris Opera