Good Enough to Eat: Manila’s 10 Best in Food Packaging
Sometimes, looks matter-especially when it comes to food.
(SPOT.ph) Between a brown paper bag and a beautifully hand-crafted basket, which would you choose?
We’re not going to be cavalier about it because the truth is, no matter how many times we try not to judge a book by its cover, tattered copies are usually the last ones on the shelf (unless of course they’re selling for half price).
Nowadays, packaging has become increasingly important in marketing, with companies putting nearly as much consideration in presentation as they do in their merchandise. We see business owners go the extra mile as they come up with cool new designs and innovative concepts to show off their products. A pretty box can take an item from so-so to so wow; an extra ribbon can add a touch of elegance. A customized parcel shows thought and effort. Quality product inside a nice parcel is the winning combination.
Here in the Philippines, we’ve noticed a breakthrough in packaging, especially when it comes to food. And here at SPOT.ph, we consider food styling an art. While we would never compromise flavor for looks, we have to admit well-styled goodies are that much more mouthwatering. To celebrate the burgeoning of local package-design skills, we’re listing down food establishments that get an A in presentation. They’re so pretty, they can double as eye candy.
Note: The 10 items and establishments listed here are not ranked.