Power Balance admits "no credible scientific evidence" behind their wristbands
News on ABC report
Power Balance has admitted that there is "no credible scientific evidence" backing the claim that their wristbands improve strength, balance and flexibility, reports the AP. The company published a "corrective advertisement" on their website last month after the Australian Competition and Consumer Commission took action against them.
According to the report, "Australian authorities say the California-based company behind the wildly popular wristbands and pendants has no business claiming that they improve balance, strength and flexibility." In a statement, Power Balance said, "If you feel you have been misled by our promotions, we wish to unreservedly apologize and offer a full refund."
Worn by athletes like Shaquille O’Neal and David Beckham, the $29.95 (about P1,300) silicone bracelets are fitted with two holograms that supposedly interact with the body’s natural energy flow. It was first sold in 2007.
Shaquille O’Neal’s testimony for Power Balance
A spokesman for Power Balance, Adam Selwyn, told the AP that the company did not claim to have scientific evidence behind the wristbands. He said they relied on testimonials from athletes and other famous users.
A professor at the University of Wisconsin-La Crosse, John Porcari, told the AP there was no difference in the performance of 42 athletes wearing the wristbands and Wal-Mart silicon versions, based on the tests he ran. "I think it is a scam... It has absolutely nothing to do with the bracelets. It is all in people’s heads."
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