(SPOT.ph) Ladies, one of your favorite fashion brands has unveiled some exciting news. Swedish fast-fashion retailer H&M is joining the beauty industry, and if their success in fashion is any indication, then we're in for a treat! This September, they will launch H&M Beauty, their first full-range beauty collection, and it's going to be huge. Over 700 makeup products will be released in over 900 retailers worldwide.
No word yet on whether the local H&M will be included in the launch.
The house brand beauty products will range from primers to lipsticks to nail polish. Aside from makeup, the H&M Beauty will also carry hair care, body care, and beauty tools. Part of the plan is also to release new, in-season, and limited-edition color collections. Be on your (pedicured) toes because if they're going the same way as their Isabel Marant, Alexander Wang, and Lanvin partnerships, it's going to be wild.