The New Puma x BTS Sneaker Is Too Cute for Words

An ARMY must-have.

( K-Pop group BTS teamed up with Puma for a new pair of sneakers that you'll fall in love with, whether you're a fan or not: the Puma x BTS Turin Sneakers.


Cute, right?


The sporty Turin silhouette gets a makeover, featuring a white-and-black colorway and a lovely illustration of a hand holding a flower at the back of the shoe, which means "thank you." It also comes with a gold tag with "20130613" embedded on it, which is BTS' debut date! And in true K-Pop merch fashion, the pair comes in a specially designed box with photocards that show all the boys wearing the sneaker. Here's a closer look at the Puma x BTS Turin pair:






In case you didn't know, BTS is the first K-Pop group to win an award at the Billboard Music Awards last year, up against Justin Bieber, Selena Gomez, Ariana Grande, and Shawn Mendez. Apart from their catchy hits, sick dance moves, and striking outfits, the South Korean group is also known for tackling social issues in their songs (which isn't exactly the norm for Korean idols), so you could say that they're a pretty woke bunch—and perhaps enough to make you want to get your hands on their cool kicks!

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The Puma x BTS Turin sneaker is priced at U.S. $119 (roughly P6,180). We're crossing all our fingers (and toes!) for a local release! For the meantime, you can order a pair on and—both websites ship worldwide!

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