Jollibee Opens Its First Branch in Rome
Just a few steps from Vatican City!
(SPOT.ph) Jollibee continues to go places, as the fast-food chain has opened its first store in Rome, Italy. The new branch is located on Via Ottaviano, which is a few steps away from St. Peter's Square in Vatican City. This is Jollibee's fourth branch in Europe.
The new branch allows the brand to cater to the thousands of Filipinos in the city, aside from offering the local Italian community a taste of their now world-famous menu items. On the first day alone, Jollibee served over 4,000 pieces of Chickenjoy, as well as thousands of Yumburger sandwiches and orders of Jolly Spaghetti. The opening invited long lines of both new and old customers, while going by strict physical-distancing protocols.
“Opening our first Jollibee store in the historical city of Rome, especially in a location that is just an 8-minute walk from the Vatican City, is a milestone for us in the Jollibee family," shared Jollibee Group CEO Ernesto Tanmantiong in a statement. "Ever since our opening in Milan, we saw that there was a huge demand for Jollibee here in Italy and our succeeding openings in the United Kingdom show the appeal of Jollibee in other parts of Europe as well. We are excited to bring Jollibee’s Chickenjoy, other flavorful bestsellers, and the Jollibee experience to more people as we expand in this region."
The Philippine fast-food chain currently has more than 240 stores around the world, but they're not done yet—they're scheduled to open even more stores this year. Just last month, they opened their first store in Liverpool, U.K. We can't wait to see what they've got under their sleeves next!