(SPOT.ph) Our friendly neighborhood bee is making waves once again as Jollibee Foods Corporation continues to go global by opening another Michelin-starred Tim Ho Wan branch in Mainland China. On June 29, the food company opened the new branch at The Mixc Mall, one of the most popular malls in Hangzhou City—the first for the Zhejiang Province but the ninth overall in Mainland China.
Also read: Jollibee Is Taking Over the World: The Bee Is Set to Operate Tim Ho Wan in China
Jollibee Group eyes opening 100 more Tim Ho Wan branches in China
This opening is a part of Jollibee Foods Corporation’s (JFC) plan to increase their network in China. As of the end of the first quarter of 2022, their portfolio already spans 468 stores across the company’s Tim Ho wan, Yonghe King, Hog Zhuang Yuan, and Dunkin’ brands. There’s really no stopping this Bee from taking over the global food scene.
“Opening Tim Ho Wan in Hangzhou, one of China’s key cities, is instrumental to the expansion of the Tim Ho Wan brand and the growth of Jollibee Group in this part of the globe,” said JFC China and Yonghe King President Louie Liu. “We are committed to strengthening the expansion efforts for Tim Ho Wan as we target to open 100 restaurants within the next few years in China, which remains as one of Jollibee Group’s four pillar markets.”
The company opened its first Michelin-starred Tim Ho Wan restaurant in Shanghai’s Jing’an District in September 2020, after the Jollibee Group entered into a joint venture agreement with the Tim Ho Wan Group to open and operate Tim Ho Wan restaurants in Mainland China.
Tim Ho Wan hails from Hong Kong, and is known as the world’s cheapest Michelin-starred restaurant. They came to the Philippines in 2014 and became a hit with Filipinos, spurring long lines with their affordable, high-quality Chinese eats.
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