(SPOT.ph) You might say ads are a nuisance when you’re scrolling through your feed or you’re eager to watch a video in peace, but once in a while, you’ll encounter a clip that hooks you enough to watch the whole way through. Viral videos might be more your thing, but 2019 was also filled with great ads and commercials worth the watch and share. From funny and epic to heartwarming and moving, we round up local ads that made us hit the replay button. You might want to prepare tissues while you’re at it.
Here are 10 ads released in 2019 that deserve your watch:
“Let’s McDeliverBack” from McDonald’s
With how fast life moves nowadays, it’s almost impossible to think of a world without deliveries, online shopping, or couriers. You might not feel it as much because things always get to your doorstep, but the folks who bring your packages to you go through a lot just to make it happen. This ad from McDonald’s honors and celebrates the delivery drivers who brave Metro Manila traffic daily just to get the job done.
“Kitty Box” from Dunkin' Donuts
If you could take home every stray cat or dog you’ve ever met, you would probably have several dozens of pets by now. This commercial from Dunkin’ Donuts features a boy encountering a stray kitten in a Dunkin’ Donuts munchkins box, and taking care of it behind his father’s back. Turns out caring for another creature demands a lot, and the once-carefree boy takes on responsibility, much to his father’s delight.
“A Star Wars Experience for All” from Globe
True friends will do anything and everything just to get you the best gift, which is something this ad shows. It follows the adventures of two boys as they procure materials to create an out-of-this-world invention for their friend. This Globe ad features a thrilling view of Star Wars: The Rise of Skywalker, with producer Kathleen Kennedy even mentioning how she was absolutely moved upon watching it.
“Just A Boy #TouchOfCare” from VICKS
It’s hard growing up different, and it’s even harder for a mother to watch her own child get bullied and judged for something beyond his control. In this ad from VICKS, a woman steps up to become a foster mother to a boy with a serious illness. As she fights every day for both their lives, she shows how far mothers are willing to go to provide the best for their children.
“New Year is for Resolutions” from Max’s
As you read the local news and hear about what’s going on abroad, it makes you wonder if things will ever get better for our world. Admittedly, there are a lot of reasons to feel down, but this ad shows that there are still reasons to be optimistic, too. It’s amazing to see what great things people can do if differences are put aside and enemies begin to listen to one another.
“Choice” from Jollibee
Is this really a list without a Valentine’s commercial? Jollibee has been known to release a series of ads on holidays like Mother’s Day, Father’s Day, and Christmas, but it was their Valentine’s ad "Choice" that stood out in 2019. As a girl forays into adulthood, she must now come to terms with the fact that her past cannot coexist with her future, ultimately pushing her to make a choice between two people she loves.
“Handa na Sina Daniel at James Humataw” from Pepsi and Mountain Dew
Love teams are an integral part of local showbiz, and rivalling pairs don’t interact with one another, or don’t even collaborate on projects. This Pepsi and Mountain Dew commercial is an exception, as it brings together Daniel Padilla of KathNiel and James Reid of JaDine for a rare commercial together. It’s not even playing up their rivalry or painting them as enemies—they look like good friends who are all about having refreshing and cold drinks. It’s an odd but welcome sight, but we’re here for it.
“Guitar” from Samsung
Picking up a hobby in private can do wonders for you, but sometimes, family members, especially parents, waltz in and ask about what you’re doing and if there’s anything they can do to help. They mean well, but it can be a bit much at times. This commercial plays with that idea: a boy shows interest in playing guitar and his dad tries his best to engage with his son. He eventually finds out why his dad is so invested in music and everything changes.
“Debbie Dormer” from Lucky Me
Nothing cures sadness quite like a meal that reminds you of home. In this ad from Lucky Me, a dormer prepares noodles for her roommate in an attempt to cheer her up. She weeps, but catches a whiff of food, and can’t help but laugh for the first time in ages. It’s pretty simple, but it’s the little things—like being there—that make all the difference.